PPC for conversions

Pay Per Click advertising, or PPC, is an online advertising strategy to direct traffic to your website. As the advertiser, you only pay if a web user clicks on your ad.

Pay-Per-Click advertising can be used to gain extra traffic, drive revenue, target a more qualified audience, or even get more completed contact forms. No matter your reasoning, PPC advertising will get it done. Our specialists ensure your goals are being met every month, along with guiding you in the direction you need for continuous improvements.

Vervocity Interactive took on a PPC client who also had us build them a new website and their original goal was to gain traffic. We created a weekly plan that would highlight different landing pages and their various products to exact match searches. (Exact matches are the cheapest form of clicks.)

We ran with that goal for their first 3 months of PPC advertising. Doing this raised their traffic to a level they were happy with, but then altered their goal to make conversions. The conversion they were most interested in was for contact forms.

The client was weary for the first month because the cost-per-click went up, but their amount of contact forms also increased. After the second month of this new goal, the client was sold as the number of sales they were making because of increased conversions instead of increased traffic more than offset their monthly ad spend cost.

Our Pay-Per-Click specialists can take your monthly budget and help you reach your online advertising goals to help increase your overall ROI. Call us today and find out what we can do for you!

Our knowledgeable team will take the time to look at all the factors that affect your PPC strategy. Contact us today for a free PPC assessment.

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