15 Commonly Asked Digital Marketing Questions

Digital marketing is one of our specialities. Our marketing services team has years of experience working with clients to answer their most frequently asked questions. Now we’d like to share those answers with you! We’ve put together a list of our 15 most commonly asked digital marketing questions. What is digital marketing? Digital marketing is…

Read More

How to Design a Customer-Focused Website

woman smiling and working at desktop computer

A website designed to focus on you and not your customers could be the reason they’re leaving. Brands often make the mistake of designing a website that focuses on what they want the customer to know, rather than what customers want to accomplish. They forget to answer customer questions, making it difficult for viewers to…

Read More

Why Your Website Needs Strong Passwords

Close Up of Hand Typing on Computer

Trying to memorize a unique and secure password for every online account can be challenging. You may feel tempted to give in and use a simple or the same password for all of your online accounts. We get it! Many of us are guilty of wanting to do this. However, strong passwords are a key…

Read More

Build a Connection with Video Storytelling

Text over an image of a professional video camera

Video is a great way to connect with your audience. However, as people are bombarded from all directions with video content, it’s now more important than ever to make sure your video is engaging for the audience. The most effective (and our favorite) way to do this is through video storytelling. People can see upwards…

Read More

What It Means to be a Google Partner

What it means to be a Google partner

Hi there, we have some exciting news… Vervocity is now a Google Partner! We are very excited about earning the Google Partner badge; our team worked hard to accomplish it! To qualify as a Google Partner, companies are required to frequently meet Google’s standards for ad performance, continuously show a pattern of client growth, and…

Read More

Ways to Make Your Website Accessible for Anyone

Ways to Make Your Website Accessible for Anyone Words Over Computer Photo

Your website design could be preventing you from reaching everyone in your target audience. In this blog, we’ll cover why accessibility is important, and ways you can make your website accessible for anyone. THE IMPORTANCE OF AN ACCESSIBLE WEBSITE An accessible website provides opportunities for anyone to access and understand your content, including those with…

Read More

A List of Must-Haves For Your Marketing Strategy

Text Over a Photo of the Vervocity Office

Spring has sprung and while the days are getting longer, it’s not too late to create your marketing strategy for 2022. There are multiple approaches to developing a marketing strategy, but we have compiled a must-have list for any business marketing strategy to drive your success, no matter the size or industry. Grab your coffee…

Read More

5 Reasons You Should Use Instagram Stories

5 Reasons You Should Use Instagram Stories

Social media stories made their first appearance on Snapchat in 2013 and since then, other social media platforms have jumped on the opportunity to also offer the feature. Do you know what Snapchat stories are? How about Instagram stories? With stories, you are allowed 10-15 seconds of a photo or video to offer a glimpse…

Read More

How to Increase Brand Awareness Locally

How to Increase Brand Awareness Locally Vervocity

As a small business owner, increasing brand awareness in your local market is crucial to generating and retaining loyal customers. The market can be competitive, so establishing your brand locally and creating a message that is uniquely yours will help your brand stand out against the competition. Better yet, increasing brand awareness doesn’t have to…

Read More

10 Ways to Increase Your Online Credibility

Graph of 10 ways to increase your online credibility

Online success comes from building your brand’s credibility. Your online credibility is important to two separate entities – your potential clients and Google. Building credibility with potential clients means proving your brand is a brand they can trust and do business with. Credibility with Google means organically ranking higher in search engine result pages (SERPs)…

Read More