It may be the beginning of fall, but you’ll need more than pumpkin spice to spice up your visual marketing. Don’t worry, you don’t need to be an expert graphic designer to create eye-catching visuals. The web is full of free online tools to help get you started with graphic design ideas and templates. You’ll find ideas for social media posts, flyers, infographics, brochures, and more through the use of some of the most popular online graphics tools.

Ready to start creating your own visual masterpieces? Check out these free online tools for creating your own graphics.


With over 75 million users, Canva has become one of the most popular online design services. Its beginner-friendly platform allows users at all levels of expertise to take advantage of its many features. Over 250,000 free templates are available and customizable to fit your brand guidelines. The drag-and-drop interactive interface makes it easy to put together photos, graphic elements, text, logos, and more with only a few simple steps.

Designs are also pre-built in sizes optimized for social media. For example, Pinterest posts are a different size than Instagram posts. Canva allows you to preselect the social media platform and post type before creating graphics, so you can make sure your posts fit within the suggested size margins.

The free version of Canva is a great place to start for people looking to boost their creativity and get inspired with examples. It’s even available on mobile devices so you can access your designs anywhere you go. Sign up for your free Canva account here.

An upgraded Canva Pro plan is available to users at $12.99/mo or $119.99/year.

Adobe Express

According to Adobe, the Adobe Express free plan includes thousands of unique templates, design assets, Adobe Stock royalty-free photos, and more. It combines features from some of its most popular Adobe programs, like Photoshop and Illustrator, without the need for extensive app training. The Adobe Express interface is also user-friendly with a lot of professional features.

Adobe Express offers fewer templates than Canva, but it is still a powerful tool for creating impressive graphics. Multiple project sizes for social media, logos, posters, flyers, and more allow users to quickly choose their desired project. Once selected, Adobe provides template ideas, making it easy to look through specific designs for your project.

Adobe Express is an excellent choice for those familiar with Adobe products or beginners looking for inspiration with professional creativity.

An upgraded Express Premium plan is available to users at $9.99/mo or $99.99/year.


Piktochart is a free online tool geared toward infographics, reports, presentations, posters, flyers, and more. It helps users turn data and information into easy-to-read visuals and reports. Unlike Canva or Adobe Express, Piktochart is designed more for business solutions and display rather than creative graphic designers.

For those looking to transform information into visually appealing designs, Piktochart has all the tools and templates you need to create engaging projects. Remote collaboration is also possible so your team can work together to create business presentations and proposals. The drag-and-drop interface simplifies project creation and element placement. The beginner-friendly program is convenient and easy-to-use, making it a top choice for students, business professionals, and anyone looking for an innovative way to display information.

Piktochart is a great tool for educators and business professionals looking to publish information or data in creative and eye-catching ways.

An upgraded Piktochart Pro plan is available to users at $29/mo or $168/year.

Whether you’re a beginner designer or a social media expert, these free tools offer features, resources, and templates that are sure to add spice to your visual marketing game. It’s easy to create a free profile, so you can get started exploring your creativity in no time!

Looking for help with designs by professional graphic designers? Give us a call at (217) 222-1451 or fill out our contact form!

Author’s Note: Plan pricing is accurate as of September 21, 2022. However, prices of tools and services are subject to change.