Starting a website for your business is a big step, it can help you gain additional revenue and promote better brand recognition. Before you design your website, you should spend a reasonable amount of time picking your domain name. Here are a couple of tips to help you come up with a domain that’s easy for your prospective customers to find and visit frequently.
1. Don’t make it too long
If your domain is too long, it will make it harder for people to find, or once they do find it, hard to remember for future visits.
2. Use keywords that speak about what your business does
You will have more relevant website visitors if your domain has a word in it that people will search for when looking for a business with your goods or services.
3. Try not to use numbers or hyphens
People can get confused when searching for your website if they don’t know if the numbers or hyphens involved are spelled out or not.
4. Help people remember you
Having a catchy and creative domain will give your business a better chance of people remembering you.
5. Use the proper domain extension
There are numerous options; you don’t have to settle with just .com or .org anymore. Pick an extension that fits best with what your business does or sells. .com is merely the most popular choice, but don’t limit yourself.
6. Choose wisely and time-efficiently
If you already have a plan of what you want your domain to be, don’t hesitate. Domains aren’t that expensive to claim, but they also are bought up quickly.
7. Protect your asset
A website is a great asset for your business and will help you extend the reach and recognition of your products or services. Protect your site from hackers by paying someone to securely host your site. If you don’t want to make updates to your site, your host company may be able to make updates for you, saving you both time and effort.
Vervocity Interactive can help you come up with the perfect domain for your business, host your website, and make necessary updates. Explore our Care Plans or request help with your website here. Call us at 217-222-1451 today if you have any questions!