Six Generations
Knapheide is North America’s most popular manufacturer of work truck bodies and truck beds and Vervocity was proud to partner with them on a website design and development project. Six generations strong, The Knapheide Manufacturing Company steams ahead with superior products, advanced processes, and the industry’s best workforce. From wagon building through the age of the automobile, Knapheide has proved just how resilient it is in handling everything from single-unit to large-volume fleet needs across all vehicle types and sizes. During the development process, we understood we needed to convey a feeling of trust in the name that has been in the business for over 170 years. The goal was for Vervocity to design something functional, beautifully branded, and to target our client’s highest converting audience.
CLIENT TESTIMONIAL
Working with the Vervocity team on several website development projects has been an easy and seamless process. Their creativity, insight, punctuality, professionalism, and ability to turn ideas into reality have been a true asset to our web and digital efforts over the years. It’s great to have a marketing partner like them right in our hometown.
-- Richard Markey, Manager Digital Marketing & Communications
Measurable Growth
The new website design for Knapheide utilizes b-roll video on the homepage that tells the story of Knapheide’s long-standing brand and showcasing features of the equipment they provide. Real-world experiences show the equipment in action making a difference for their customers. We placed prominent call-to-action buttons on the product pages in order to direct visitors down the information pipeline. The website is also integrated with Knapheide’s Dealer inventory system making sales inquiries easier for everyone. Our design provides easier access to information while a request a quote feature was a priority for specific and measurable growth. In the end, Knapheide’s new website is not only beautiful but written and designed to bring in more business.
Details
CLIENT
location
Quincy, IL
Services
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