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Improve PPC Landing Pages - Vervocity Interactive

If you have any experience with pay per click advertising, or PPC, you’ve probably heard about your quality score. This PPC quality score is Google’s rating of the expected click-through rate, ad relevance, and landing page experience. This score determines your cost per click (CPC) and is multiplied by your maximum bid to determine your…

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Where PPC and SEO Come Together - Vervocity Interactive

You might be wondering if there’s a connection between PPC and SEO. You’ve been using one or the other to catapult the success of your business for some time now, but would they work better together? First things first, let’s talk about SEO. SEO, or search engine optimization, is the process of getting traffic from…

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What is Pay-Per-Click (PPC)-Vervocity Interactive

Pay-per-click is a form of digital marketing where you have to pay for the advertisement every time someone clicks on it. It’s a way to pay for more people to visit your site, rather than people just finding your site. The most popular form of PPC is search engine advertising. Search engine advertising is when…

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Tis the season for a year-end discount! Sign up for Search Engine Optimization (SEO), Social Media Management (SMM), or Pay Per Click (PPC) ads by Dec. 31 and get a 10% discount on a 6-month contract, a 20% discount on a 12-month contract, and even an additional 5% discount if the entire contract term is…

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