VIEWER EXPERIENCE
Vervocity partners with companies to create compelling visual stories that highlight their brand, culture, and values. For Gully Transportation, we produced a driver recruitment video campaign designed to attract qualified drivers.
Gully Transportation approached us with a vision to create a recruitment video that went beyond a typical job advertisement. They wanted to convey their unique company culture and emphasize why drivers are so valued.
Our videographer captured genuine testimonials and creative visuals to feature both the company’s people and its operations. We showcased Gully’s family-focused, deep-rooted commitment to its employees and the values that have kept it thriving for over 75 years.
TESTIMONIALS + FPV
The best people to tell the Gully story are its employees. Rather than solely listing benefits or incentives, the videos focus on employee experiences.
We produced two versions of the video to tailor to different viewer experiences. The shortened 30-second video delivers a quick yet powerful message about Gully Transportation’s pride in its work and the importance of its drivers. The extended version provides an engaging look at the company as a whole. Featuring first-person testimonials from the owner, dispatchers, supervisors, and company drivers, the video offers authentic insights into the employee culture and values.
We also used our FPV drone to capture dynamic visuals of Gully’s fleet in action. By pairing powerful storytelling with high-quality visuals, we helped Gully Transportation communicate their respect and appreciation for their drivers while encouraging more individuals to join their team.
